Wondering how to pin a comment on LinkedIn? You are not alone. As LinkedIn changes its algorithm to favor meaningful discussions, pinning a comment has become one of the most powerful ways to direct attention and share links without hurting your reach.
Whether you want to highlight a thoughtful response from a follower, share a link to your newsletter, or add extra context to your post, pinning a comment keeps that important information right at the top of the discussion.
Step-by-Step: How to Pin a Comment on a LinkedIn Post
Pinning a comment on LinkedIn is quick and straightforward. You can pin a comment on desktop or mobile, but you can only pin comments on your own posts.
Here is exactly how to do it:
- Navigate to your post - Open LinkedIn and find the post you published.
- Locate the comment - Scroll to the specific comment you want to highlight. This can be your own comment or a reply from someone else.
- Click the three dots - Find the "..." (More options) icon in the top right corner of that specific comment.
- Select "Pin comment" - Click this option from the dropdown menu.
- Confirm - LinkedIn will prompt you to confirm. Click "Yes, pin".
That is it. The comment will now display a small "Pinned" badge and stay permanently fixed at the top of the comments section, regardless of how many likes or replies other comments receive.
If you want to read more about mastering the comments section, check out our full LinkedIn commenting strategy guide.
Why You Should Pin Comments (The Link Strategy)
Pinning a comment is not just about organizing discussions. In 2026, it is a critical growth tactic.
LinkedIn wants to keep users on its platform. When you put an external link directly inside your main post, the algorithm often penalizes your reach. To get around this, creators use the "link in comments" strategy.
Instead of putting the link in the post, you publish the post, write a comment with your link, and then pin that comment to the top.
This allows you to:
- Protect your reach - Your main post stays link-free, pleasing the algorithm.
- Drive traffic - Readers can easily find your link without having to scroll through hundreds of other replies.
- Provide context - You can use the pinned comment to explain exactly what the link is about.
For a deeper dive on this, read our guide on how to post a link on LinkedIn without killing your engagement.
Best Practices for Pinned Comments
Pinning a comment gives it prime real estate. You need to use that space wisely.
- Pin insightful replies - If a follower leaves an incredible, detailed comment that adds massive value to your original post, pin it. This rewards good engagement and encourages others to leave thoughtful replies.
- Clarify your post - Sometimes a post sparks confusion or a repeated question. Instead of answering every person individually, write a clarifying comment and pin it to the top.
- Include a clear CTA - If you are using the pinned comment for a link, tell people exactly what to do. Use phrases like "Click here to read the full guide" or "Sign up for the newsletter below".
How to Unpin a Comment on LinkedIn
Changed your mind? Unpinning a comment is just as easy as pinning one.
- Go to your post and locate the currently pinned comment.
- Click the three dots (...) in the top right corner of the comment.
- Select "Unpin comment" from the menu.
The comment will return to its normal chronological or top-ranked position in the feed. You are now free to pin a different comment if you choose. You can only have one pinned comment active at a time.
Frequently Asked Questions
Can I pin a comment on someone else's post?
No, you can only pin comments on posts that you have authored. You cannot pin comments on other people's content, even if you are the one who wrote the comment.
Does pinning a comment notify the person who wrote it?
Yes. If you pin a comment written by someone else, LinkedIn sends them a notification that you pinned their reply. This is a great way to build relationships with your audience.
Can I pin a post to the top of my profile?
Yes, but that is a different feature entirely. Pinning a comment highlights a reply within a specific discussion. Pinning a post highlights an entire update at the top of your profile. Read our guide on how to pin a post on LinkedIn for those steps.
Conclusion
Knowing how to pin a comment on LinkedIn is a small but mighty skill. It helps you bypass algorithm penalties, highlight great discussions, and guide your readers to external resources effortlessly. Make it a standard part of your posting routine.
Looking to improve your LinkedIn presence further? Read these related guides:
